Maybe They Think I'm an Elf

We have a couple of those board books that play music, and the batteries have been needing to be replaced for some time now.  I was pretty excited to see a mail in replacement kit on the inside of the book that included a screwdriver (have you seen how tiny the screws are in those books?) along with batteries.  I mailed off for it, and this is what I got.

I'm pretty sure the address was in the continental US, but maybe it was the North Pole?